Kaiser Permanente

Teen Birth Control Campaign

Responsibilities: Developed in-facility print pieces for hospital waiting rooms and exam rooms to promote birth control to teens. Campaign supported clinical efforts to reduce teen pregnancy rates among Kaiser Permanente members. Created a small, discreet card for teens to scan to learn more about birth control online.

Skills: Healthcare marketing, copywriting, research, editing for brand and style guide, cross-functional collaboration, editing for brand and style guide, collaboration with design, stakeholder management

Role: Copywriter

Posters

Card

Front and Back of Card

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